Movado, Chosen to Carry Ferrari brand for 2012
23rd April 2012
Ferrari is known for having sports watches produced to reflect its iconic car models every year, and this year, the watchmaker that was chosen was the Movado Group. In 2010, Ferrari chose the company Cabestan in France, and just last year, the Swiss Firm Hublot was honored with the job. This year, the Italian Movado Group gets a chance to render the Ferrari and the Ferrari Scuderia’s personalities into their own designs. This is a tall order because in 2009, another Italian watch maker, the Paneria, made such a huge success when they rendered the Ferrari cars into their watch designs.
The products will be luxury watches and would be pegged at around $2000 apieace. They’re certainly not cheap purchases, but should be attractive to Ferrari fans worldwide. These will be marketed globally, and could be bought in wholesale or retail from Ferrari stores.
According to Movado, the design will be largely inspired by the exterior of the Formula 1 cars and car parts. They said they were going to make sure that the design would be very identifiable to Ferrari cars. Luca di Montezemolo, on the other hand, is extremely excited about the collaboration. Movado, after all, also produces watches for huge brands like Hugo Boss, Lacoste, and Coach.
The Ferrari boss further stated that he is looking forward to seeing the fruit of Movado’s expert designs. Fans around the world have always flocked to purchase Ferrari watches even if the price range is pretty high. Most Ferrari fans who can’t afford the cars themselves are more than happy to own at least a luxury watch which celebrates the Formula 1 car’s design.
If you’re interested, you might want to check out the Annual Watch and Jewelry Fair to be held in Basel, Switzerland this 2013. The Ferrari-Movado watches would be showcased there.
Ferrari launches online configurator for 458 Spider
16th January 2012
If you will be inheriting a very big fortune or maybe won the lottery, and you think you need a new ride, the 458 Italia Spider supercar by Ferrari might be a very good choice. Since the Italian supercar manufacturer offers a good range of options to customize your ride, you might need some time to figure things out. You might want to preview any changes or tweaks for your new ride. Good thing then than the configurator website for the 458 Italia Spider has just gone live.
The first step to customize your Ferrari is actually an immediate challenge. You might just nod that it should be Scuderia Red but what if you are presented a Moderna Yellow. And what if you hear other Ferrari lovers that those two are not the only colors that will look good on your open-air speed monster. What if you see 38 colors to choose from? Make life a bit more difficult with 6 options for your rims and about 20 options that you can add to the exterior of the car.
More headache is expected when you see the options for the colors of the interior of the 458 Italia Spider. You have to choose the seats size and style, color of the carpet and material, trim pieces, and the other options for the interior.
Once you have made up your mind for the exterior and interior elements of your new Ferrari ride, you can print a summary out. You guessed it right. This might take you at least an hour. Perhaps more if you not just having a wishful thinking that you are buying one.
The configurator though will not show you how the tag price is also going up with every element that you add to the Ferrar 458 Italia Spider. The car marques is leaving this to be discussed with your Ferrari dealer. Buying and setting up your Ferrari has nothing to do with saving money, so expect the total payable to sky rocket once you are done with the configurator.
Starting point for a Ferrari 458 Itali Spider – $257,000.